Flipkart has announced the third cohort of the Flipkart Leap Innovation Network (FLIN) under its start-up accelerator program, Flipkart Leap. Selected start-ups will get an opportunity to deploy their solutions across Flipkart’s large base of customers, collaborate closely with product teams, and network with technology leaders within the company to run pilots with various business units.  

Start-ups will be able to get help from the company’s product teams, technology specialists, and business leaders. Selected start-ups will be provided with the opportunity to collaborate, experiment, and conduct trials. 

The program is open to start-ups across the globe with a focus on e-commerce technology areas such as user and seller experiences, inventory and supply chain, payments, and credit. It aims to support and nurture emerging technology solutions that have the potential to reinvent e-commerce experiences.  

Naren Ravula, vice president and head of product strategy and Flipkart labs, said, “We started the Flipkart Leap Innovation Network to provide start-ups an opportunity to bring their business propositions to life and to further strengthen our culture of innovation. The program garnered remarkable attention from startups in the first two cohorts, exhibiting immense interest, innovative ideas, and a strong entrepreneurial drive. In its third edition, we are excited to welcome startups to participate in the next cohort as we strive to make substantial advancements in the digital e-commerce realm. Our enthusiasm lies in creating new business models and cultivating the upcoming generation of tech talent to address real-world challenges in India.”  

The second cohort of the FLIN programme selected six start-ups to execute pilots with the company. Furthermore, from the first cohort selected four start-ups - Ashield, ElixiaTech, Intellewings, and TryndBuy. Intellewings which was selected in the first cohot, is partnering with Flipkart to strengthen anti-fraud and AML programs; whereas TryNDBuy has signed two contracts to scale up virtual try-ons and automated catalog creation on the platform.