Bengaluru-based Dunzo, a hyperlocal and q-commerce brand in India recently launched, "Project Swabhimaan", a financial literacy program for delivery partners and store pickers associated with the organisation. The training is provided in partnership with Parinaam Foundation, a not-for-profit that works with urban low-income communities.
The start-up has claimed in a statement that the women who will undergo this training will have access to information that can help them to make sound financial decisions. This will benefit their financial-well being in the long term, irrespective of their employment with Dunzo.
This year, Dunzo aims to train over 100 women. In the long term, this will become an essential training available to all its partners as part of their onboarding sessions.
People who are employed in the unorganized sector or are independent workers don't have the same support and guidance as employees working in the private sector, especially when it comes to financial literacy and inclusion, claims Duzo. It also adds that this training program in partnership with Parinaam Foundation, is a step towards building financial inclusion among gig economy workers. Through Parinaam Foundation, 9,27,005 beneficiaries have been certified as Rupee Rani (Women) since 2012.
"At Dunzo, we prioritise the overall well-being of our women delivery partners and store executives. This is a learning of a lifetime that will truly benefit them. Financial literacy is a life skill and we don't pay as much attention to it as we should. We wanted to do something that has a direct impact on the earnings of our women delivery partners. One is to offer fair wages, which we do. The other is to give them the understanding needed to create a habit of saving and growing their wealth. We've started with training about 35 women, which is close to 10% of our women partner network," said Ankit Shah, AVP of City and Supply Operations, Dunzo.