Bengaluru-based MyShubhLife has introduced its Application Programming Interface (API) and SaaS-based end-to-end platform. The company claims that it facilitates different facets of lending, including onboarding (digital identity and KYC), loan management, debt management, operations and access to consumption platforms, which includes credit and debit cards and UPI.

Additionally, the platform entails 12 services across four sub-modules such as credit and underwriting, embedded sourcing, documentation compliance, and loan management.

Through this solution, MyShubhLife aims to reduce the time lenders spend for their financial needs along with monitoring their loan portfolios. 

Rahul Sekar, chief technology officer of the company said, "We have been investing in technology to create interesting lending-related tech modules. Our credit underwriting module and credit engine allows us to complete more tasks in less time and with greater accuracy than a legacy loan management system."

He added that the start-up's product development team created over 25 configuration parameters that can be used to customise numerous loan journeys and products. "The scope ranges from secured home loans to unsecured daily installment loans and overdraft accounts,” he claimed. 

In April 2022, the fintech raised $13.18 million in a Series B funding round from global investment firm Gojo and Company. It plans to expand its business footprints across the country with the infusion of this capital.