New Delhi-based Inburg, a patent-pending merchants network announced "The Fashion & Lifestyle Retail Convention," on April 26, 2023, at Hotel Pride Plaza in Aerocity, New Delhi. The event is aimed to bring the key stakeholders from the fashion and lifestyle industries together to discuss and develop a strategic roadmap for achieving profitability and growth in the fashion and lifestyle retail industry in India.

The conference is expected to be an insightful platform for initiating a dialogue among industry players, including popular fashion and lifestyle brands, e-commerce and direct-to-consumers (D2C) founders, investors, brand strategists, enablers, journalists, and other stakeholders of the Indian start-up ecosystem. 

The company has claimed to recognise the unique needs and challenges of D2C brands in the current retail landscape and is designed to address these pain points and provide a comprehensive solution that empowers D2C brands to excel in their online sales and marketing efforts.

The conference will cover various topics related to the expansion of fashion and lifestyle businesses in a rational and practical way, including identifying market opportunities given the change in consumer behavior, comprehending the significance, applications, and impact of product innovation and design, creating safer, secure, and seamless consumer experiences on a dependable network, finding best-fit distribution channels to reach digital natives, and mastering marketing strategies for e-commerce, D2C, and drop-shipping businesses in 2023 and beyond.

It has added in a statement that attendees will have the opportunity to learn from successful entrepreneurs and leaders who have built and scaled brands worth millions of dollars.

"We are excited for this conference on D2C brands, aimed at revolutionizing the e-commerce landscape," said Kalika Prasad, CTO of Inburg. "At Inburg, we are committed to empowering Retail & D2C brands with advanced technology, data-driven insights, and seamless integrations, enabling them to excel in the highly competitive online marketplace,” he added.