According to the CleverTap’s Fintech Benchmark Report, the average stickiness quotient for fintech apps is 22 per cent, which is high compared to other app genres, indicating nearly one-quarter of MAUs consistently return to their fintech apps
Crypto assets are self-referential instruments and do not strictly pass the test of being a financial asset because it has no intrinsic cashflows attached to them
Explaining it, Das said the bigger macro reason for banning them is that cryptos have the potential to and the characteristics of becoming a means of exchange; an exchange of doing a transaction