Smart lock screen platform Glance has launched its services in Japan. The artificial intelligence (AI)-driven platform offers a wide range of experiences directly on the lock screens of Android smartphones, including instant games, live game streaming, news, sports, lifestyle, fashion, entertainment, shopping and live content.
Glance will deliver these premium services in Japan through its partnership with publishers, content partners, and developers working in the country. The company’s AI personalises these experiences, ensuring that consumers find content that is most relevant and important to them. It allows users to do this without needing to unlock their phones download multiple apps or spend time searching for content.
“With Glance we are unlocking the power of the lock screen, using AI to transform passive lock screens into smart lock screens,” says Piyush Shah, co-founder of InMobi Group and COO and president of Glance. “Consumers check their lock screen over 100 times a day but only use it for notifications, battery, and time."
With Glance's smart lock screen, they can stay on top of everything that interests them throughout the day. "This could be a casual game that they love, latest score of a baseball game, the latest J-pop album launch, updates on their favourite celebrities and shows, or news that matters to them–all without unlocking, downloading, or searching,” Shah added.
In Japan, the brand is already available to subscribers of SoftBank Corp using Xiaomi (Redmi Note 9T Redmi Note 10T, and 12T Pro) and Motorola (Moto G53y 5G) smartphones. Globally, Glance is present on over 450 million Android smartphones. It is aiming to mark its presence on over one billion phones in the next two years.
The platform has over 230 million active users, primarily in India and Indonesia, while it has recently launched in Brazil, Mexico, and Colombia, the company said in its statement.
InMobi, the parent company of Glance, entered the unicorn club in 2011. Glance followed its footsteps in 2020 after raising $145 million from investors like Google and Mithril Capital.
