CRED, a SaaS company that offers a lending-as-a-service platform, has agreed to acquire CreditVidya in a cash and stock transaction. The closure of the acquisition is subject to requisite approvals. 

CRED and CreditVidya will continue to operate independently. CreditVidya’s 200-strong team will get all the benefits extended to CRED team members, including its employee stock option program (ESOP).

CreditVidya is a full-stack platform that enables businesses to embed customised credit products through easy-to-integrate APIs. 

Kunal Shah, founder of CRED, said, “Expanding access to credit is a key driver for financial progress. CreditVidya's patented tech stack uncovers signals of trust among under-served cohorts. We look forward to supporting them in powering an inclusive credit ecosystem.” 

Abhishek Agarwal, co-founder and chief executive officer of CreditVidya added, “We have invested in building category-defining products that bring financial services to credit under-served Indians through our partners, transforming how risk is assessed and trust measured to drive financial inclusion. In the next phase of our growth, as we build brand and scale distribution, we are excited to learn from the CRED team.”

"In the last few years, we have leveraged the power of technology to expand access to credit. As we step forward into a new era of growth with CRED, I would like to thank our team and partners for their continued faith in our mission,” added Rajiv Raj, co-founder and director of CreditVidya.