Mumbai-based Financepeer, a fintech platform for the education sector, has unveiled its all-new brand identity “LEO1.”

In a statement, the company claims that the new identity reflects its transformation from a ‘free financier’ to an ‘education enabler.’ It is also eying to become an embedded financial ecosystem with a focus on supporting financial as well as IT infrastructure in the education industry, through rebranding.

Founded in 2017 by  Rohit Gajbhiye, Sunit Gajbhiye, Naveesh Reddy and Debi Prasad Baral, Financepeer claims to be one of the first players to cater to both offline and online education providers including pre-schools, K-12, colleges, universities, offline test prep, ed-tech, and skilling. Currently, it is eying to facilitate access to education and foster the growth of educational institutes and learners worldwide.

Talking about the latest development, Gajbhiye the founder and managing director( MD), said, “Our journey has been phenomenal since inception and it is the right time to take a leap and embrace the new identity which exhibits our value proposition and commitment to being an education enabler which is focusing on innovation and bolstering a rising new India through easy access to education. We are working to enhance our technology platform and product portfolio, expanding and strengthening our education-institution partnerships, deepening the reach in rural areas to empower more students, especially the girls”