Ayekart, a FinTech and integrated digital technology platform for the food and agri value chain, has appointed Vaibhav Joshi as its co-founder, chief business officer (CBO) and Global Head-BFSI. 

According to a company statement, the move aligns with the company's aim to strengthen its leadership team, lead fintech empowerment for SMEs and MSMEs, and drive innovation in business during Ayekart's current growth phase.
 
At Ayekart, Vaibhav will play a pivotal role in shaping the company's business strategy and driving revenue growth. He will leverage his deep industry knowledge and extensive network to forge strategic partnerships, expand Ayekart Fintech's market presence, and drive innovation in the fintech space.
 
"We are delighted to welcome Vaibhav to our team as a Co-founder, CBO & Global Head of BFSI," said Debarshi Dutta, Co-founder and CEO of Ayekart. 

"His extensive experience and proven skills in the financial technology industry will be instrumental in driving our company forward. His creative mindset and enthusiasm align perfectly with our vision for the future of Ayekart. Ayekart clocked Rs.650 crore of GTV last fiscal and Vaibhav joins us to expand the digital outreach and enhance India and global expansion," he noted. 
 
"I am excited to join Ayekart and be part of a dynamic team at the forefront of transforming the financial technology landscape," said Vaibhav Joshi. 

" The story of India is one of growth, and the next major frontier on this journey is Fintech. Through my BFSI experience, I look forward to contributing in accelerating the company's growth and delivering innovative financial solutions to our customers, especially empowering SMEs through technology. Together, we will take Ayekart to new heights," he added.