Gurugram-based men’s luxury fashion brand Louis Stich has raised Rs five crore at a pre-money valuation of Rs 100 crore in its Pre-Series A funding round. The round has been led by Bijli Group, the family office of Ajay Bijli, the founder of PVR Cinemas. The funding came through ATC Logistics, a subsidiary, run by Ajay’s son, Aamer Bijli. 

With the newly-infused capital, the company aims to expand its offline presence through exclusive brand outlets (EBOs) across key metros in the country. It will also utilise the funds to diversify its product lines, strengthen production and distribution capacity, and aim to create a Rs 100 crores top line in FY-24.

Founded in July 2019, the company claims to have a pan-India presence through its website and e-commerce platforms like Myntra, Amazon, Flipkart, and Nykaa. 

Regarding the investment, Aamer Bijli, Managing Director of Bijli Group said, “Louis Stitch has shown remarkable growth since its inception in the men's luxury fashion market. Backed by a classy range of products, creative in-house designers, and strong manufacturing capabilities, Louis Stitch is primed to become one of the vital players in the luxury Men’s Fashion category. With the company opening new stores and product lines, they will be a brand to watch out for in the coming years.”
 
Commenting on the fundraising round, Amol Goel Founder and CEO, of Louis Stitch, said, “We are excited to have an industry stalwart onboard on our journey. With over a million customers served so far now we plan to launch luxury apparel series of Polos, Shirts, and Trousers. The funding will be a huge boost for us to expand our production and distribution capacity,  and reach all the prominent markets with our new products”.