Evenflow, an e-commerce start-up, appointed Ramesh Bafna as its strategic investor and advisor. He was the erstwhile CFO at Myntra and current CFO at CoinSwitch Kuber. 
 
With over two decades of experience in finance, business and audit leadership roles in e-commerce and IT companies like Myntra, Flipkart and Wipro, Bafna will advise the Evenflow management on short-term and long-term strategy on how to scale up the acquired brands and grow these brands globally. 
 
On Bafna's appointment, Utsav Agarwal, Co-founder and CEO of Evenflow, said, “He is a seasoned operator who can easily oscillate between a 40,000 feet view of the business and on-the-ground everyday business challenges. As we continue to build Evenflow, I am looking forward to learning from Ramesh and benefiting from his years of experience.”
 
On joining Evenflow, Bafna said, “I am super excited to be part of the journey as an advisor, I see the spark and the limitless energy in Utsav and how he is shaping Evenflow is brilliant. I firmly believe House of Brands with thoughtful execution combined with business smarts will help build a long-term sustainable organization."
 
Founded by former Uber and Glovo executive Utsav Agarwal in 2021, Evenflow has raised capital from 9Unicorns, Village Global, Equanimity, Kunal Shah, Vijay Shekhar Sharma and many others. It has acquired 8 brands across home and kitchen, sports and fitness and baby care category, with a presence in India and US, and scaled them over 250 per cent on the back of online marketplaces.
 
Their brands are Xtrim, Vifikit, Yogarise, Rusabl, BabyPro, Trendy Homes, Cinagro and Frenchware, and many of these brands are top sellers across categories on Amazon, Flipkart, CRED and other platforms.