Plug and play analytics platform for e-commerce BIVA Analytics on Monday said it has raised $500,000 (about Rs 4.16 crore) in a funding round led by Equanimity Ventures.
Other investors in the seed funding round were T-Hub, SucSeed Ventures, WarmUp Ventures and other angel investors.
The company empowers e-commerce businesses by aggregating data from e-commerce stores, marketplaces, marketing platforms, logistics platforms, payment gateways, and order management platforms, offering a unified dashboard and intuitive pre-built reports.
The company plans to focus on product development, market expansion, and talent acquisition as well as AI integration with the recent capital inflow.
Rajesh Sehgal, managing partner of Equanimity Ventures, said, “BIVA’s platform empowers e-commerce businesses with unified analytics, automation, and growth potential. Abhiram and Akhila have a deep understanding of user problems, which is reflected in the robust SaaS platform that they have built. Until now, they have been under the radar fine-tuning the product. The current funding round will help them get discovered. We believe that BIVA is poised to revolutionise e-commerce analytics and are excited to partner with them as an early backer.”
"This successful fundraising round is a testament to the hard work and dedication of our entire team. We are excited about the future and are well-positioned to accelerate our growth, drive innovation, and make a lasting impact in the B2B SaaS Analytics space," BIVA Founders Abhiram Kolli and Akhila Ganti said.