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WayCool signs MoU with UPL Sustainable Agri Solutions Ltd, to offer crop protection to farmers

The partnership seeks to add value to farmers and strengthen the impact of crop cultivation by creating a one-stop solution for the farm economy

WayCool signs MoU with UPL Sustainable Agri Solutions Ltd, to offer crop protection to farmers

Outlook Start-Up Desk

POSTED ON January 31, 2023 3:33 PM

With the addition of crop protection products to its AI-driven "phygital" farmer interaction platform, Outgrow, food and agritech platform, WayCool, announced the expansion of its Agri-input portfolio. In line with the same, WayCool and UPL Sustainable Agri Solutions Limited, a crop protection solutions provider, have entered into a strategic partnership. 

The alliance seeks to provide holistic crop protection products to increase crop yield whilst also offering comprehensive agronomic advisory services to farmers.

"India has a broad spectrum of agro-climatic conditions that requires a diverse set of crop protection products. The changing climate and farming patterns often result in newer pest and disease infestations, accounting for nearly 25 per cent of productivity loss. Therefore, it has become all the more important to hold crop protection as a key factor towards food security in the country,” said Sanjay Dasari, co-founder, WayCool Foods.

“With this agreement, UPL's products will be made available to a large number of farmers in Karnataka, Maharashtra, Andhra Pradesh, Telangana and Tamil Nadu states, building on crop protection and impacting the farmer base positively on a larger scale," added N Sendhil Kumar, head of Outgrow and Farmer Engagement, WayCool Foods.

“We aim to build a holistic farmer ecosystem and be a game changer to make every single food product sustainable. This collaboration with WayCool will enable a larger set of farmers to get access to a balanced offering of superior quality crop protection and bio solutions, delivered through an advanced technological interface, making agriculture sustainable, enhancing farm yields and improving farmer incomes," said Ashish Dobhal, regional director, UPL Sustainable Agri Solutions Limited.

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