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Two Brothers Organic Farms To Expand Business In The USA

The company is targeting 50 crore revenue in the US market by FY24-25

Two Brothers Organic Farms To Expand Business In The USA
Two Brothers Organic Farms

Outlook Start-Up Desk

POSTED ON September 14, 2023 11:25 AM

Two Brothers Organic Farms is planning to expand their business to the US. They aim to do it so by connecting with a significant percentage of the 2.7 million Indian Diaspora in the US through a community outreach initiative. The move is part of its global expansion strategy, focused on serving the Indian diaspora in major international markets of the USA, Australia, the UK, and Dubai.

The co-founders of the company will be on a customer outreach tour of multiple US cities from September 20th to October 30th, 2023. They will commence their outreach in San Francisco and San Jose on September 20th and conclude their trip in New York City, where they will conduct their outreach program targeting the Indian diaspor and other communities.

The co-founders are expanding to promote their organic products, like cultured ghee, wood-pressed oils, and natural sweeteners like jaggery. They will also conduct sessions on meditation and yoga and offer Indian culinary classes to cultivate a community of like-minded individuals from different Indian communities.

"We plan to meet environmental specialists, evangelists, and fellow agriculturists to promote Indian cuisine for health and well-being and portray Indian farms as prime sources of nourishing sustenance. The year 2023 is also the International Year of Millets, so we aim to educate the masses about the advantages of incorporating millets into our everyday diet." co-founders Satyajit and Ajinkya Hange said 

Two Brothers Organic Farms is a direct-to-consumer organic grocery brand founded by 4th generation farmers Satyajit and Ajinkya Hange in 2013.

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