Sharda University's Sharda Launchpad Federation, a business incubator and accelerator, has established a strategic alliance with FigFax (SnackFax) to launch the Sharda Global Food and Beverage Accelerator. Within India's first F&B Accelerator, the program is slated to mentor and expedite over 50 potential food startups in the coming year. 

On September 23, Sharda Launchpad began taking registrations from business owners and startups in the food industry. A wide range of enterprises is eligible for this program, including those involved in food processing, dairy, and mechanisation, quick-service restaurants (QSR), eating places, poultry, logistics, warehousing, infrastructure and mechanisation, packaging, drinks, and other industries. With only 20 start-ups from the first cohort moving on to the next round of selection, the process is expected to be quite competitive. 

The collaboration will provide financial support, access to seasoned mentors, and personalised acceleration programs tailored to address the unique challenges faced by food businesses in North India.

The collaboration will provide financial support, access to seasoned mentors, and personalised acceleration programs, all tailored to address the unique challenges faced by food businesses in North India. The partnership aims to equip start-ups with the knowledge and tools needed to scale their businesses successfully, covering aspects such as product development, marketing strategies, financial management, and more. Furthermore, the launchpad will cultivate a collaborative community of food entrepreneurs, encouraging the exchange of ideas and best practices, a statement said.