Red Fort Capital Finance has extended Rs 10 crore to Evocus, a black alkaline water manufacturer, as capital. The latter will use the capital to fuel its global expansion plans.

The Gujarat-based direct to consumer (D2C) company claims to be the country’s first black water brand with a presence in over 50 cities through an omnichannel network. It now plans to expans its footprint internationally to 10 countries. 

Parry Singh, chief executive officer of of Red Fort Capital Finance said that black water or alkaline water is witnessing a massive demand after top celebrities were spotted using it. "It is a rage globally because of its health benefits and Evocus has the first-mover advantage in India. The company has some aggressive expansion plans to go global and we at Red Fort Capital Finance are always looking forward to backing such high-growth companies,” he added. 

Red Fort Capital Finance disbursed the capital to Evocus within seven days of completing its due diligence. "We requested speedy delivery from Red Fort Capital, and they exactly did what was expected from them," said Aakash Vaghela, founder and managing director of Evocus. 

Founded in 2003, by Parry Singh, Red Fort Capital Finance is a non-banking-finance corporation (NBFC) that finances deals ranging between Rs 1 crore to Rs 10 crore to start-ups that have a healthy well-diversified book with zero non performing asset status.